Mars Austria

Mars, Incorporated ( is a family-owned company founded in 1911 in the USA and headquartered in McLean, Virginia. As such, Mars has the independence to think in generations, not quarters. In keeping with its Purpose, “The world we want for tomorrow begins with how we act today,” Mars invests in the long-term future of the company, the people and the planet. Mars is guided by Forrest Mars, Sr.’s rule of “Shared Value for All” and the Five Principles: Quality, Responsibility, Reciprocity, Efficiency and Freedom.

With more than 100,000 employees in 80 countries worldwide, Mars operates in four business segments: PetCare, Mars Wrigley, Food and Edge, and generates more than $35 billion annually. Mars Austria (, founded in 1966, is a wholly owned subsidiary of Mars, Incorporated. The company has a pet food factory in Bruck/Leitha, and domestic sales are based in Vienna.

Mars’ best-known brands in Austria include: M&M’s®, Snickers®, Twix®, Milky Way®, Balisto®, Celebrations®, Orbit®, Doublemint®, Airwaves®, Uncle Ben’s®, Ebly®, Sheba®, Whiskas®, Kitekat®, Cesar®, Pedigree®, Chappi®, Frolic®, Catsan®.

Skills has been working for Mars Austria since 1984.

Contact for media requests

Mag. (FH) Petra Kaufmann

Agency contact