The Skills Group supported media relations for the Stop Corona app on behalf of the Austrian Red Cross.
Perhaps the Stop Corona app was ahead of its time when it was introduced. Parallel to the delivery of the update, which builds on the new Apple and Google interfaces for automatic contact tracing, a broad-based information campaign was therefore launched by the Austrian Red Cross with the aim of demonstrating not only the health benefits but also the social and economic significance. The accompanying media work was in the hands of Skills.
Further information: https://presse.skills.at/News.aspx?menueid=21552